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Keefe handpicks Taiwanese Artist, Baer for Dividend’s First Release of 2022

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Keefe handpicks Taiwanese Artist, Baer for Dividend’s First Release of 2022

Dividend Music, an emerging full-service entertainment and sports company has been bringing you fresh and unheard-of talents from all over the world, and this time they bring to you a richly creative Female MC and talented rapper from Taiwan who goes by the professional stage name; “Baer”. Baer brings effortless creative and proficient lyrical ability in her unique combination of rap flows and sing-song rap fluidity with her pure, polished and commandingly intimate voice that is reminiscent of the rap queen Dej Loaf! Her expressive demeanor and confidence is on full display in her voice and effortless delivery as she drips some lyrical sauce on some Dividend-layered hip-hop instrumental bed of sound to design a mesmerizing style that will have a listener hooked from the first hook all the way to the last one.

“Not Nice” is Baer’s first release of 2022 and will be officially dropped on all the digital platforms as of 29th April. This blazingly affecting tune is highly reminiscent of Baer’s own “Made in Taiwan” drip anthem but the production proficiency and deft renovation make it feels like it marks the arrival of a major rap talent- like her true induction into the rap world! According to Keefe of Dividend Music, when describing Baer’s sound said that her virtuosic lyrical abilities place her among the elites in the rap industry today!

“Not Nice” is a masterclass in rap transcendence and it is poised to be a summer main-stay with its transcendental qualities being met with her faultless tempo and rhythm as she swerves like a Lambo, ebbing and flowing over the heavy bass and explosive instrumentation- her effortless cadence riding through the Dividend-engineered and melting instrumentation as she delivers some enlightened bars in a bold and potent manner, taking a listener through a plethora of evocative emotions!

At the core of “Not Nice” the elegance of simplicity reigns supreme as she delivers a stand-out performance establishing herself as a quintessential Dividend Music MC. This summer, the atmosphere will belong to Baer and her single “Not Nice”. A show-stopping lyrical intrigue and one of the best freestyles on the beats with some hefty blows like “Swerving my Kawaii little Prius, Fuck a Lambo” bloating through the speakers in lyrical lemonade fashion!

“Not Nice” will be available on all major streaming platforms as of 29th this April

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Martone and Intelligent Diva turn a painful breakup into a powerful house anthem with their new track “Too Bad, So Sad”

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Martone and Intelligent Diva turn a painful breakup into a powerful house anthem with their new track "Too Bad, So Sad"

Martone isn’t one to tell his story quietly; he’d rather broadcast it until the walls shake. Known as “The Emperor of House Music,” the Detroit artist has built a career on putting himself on the line. For over a decade, Martone has been recognized as a dance-floor architect who is also a storyteller, a cultural activist, and a model of genuine authenticity. He has consistently pushed boundaries with tracks like “Chocolate” and his album The Evolution of Martone, blending club beats with emotional substance. His latest release with Intelligent Diva, “Too Bad, So Sad,” continues that work, proving a heartbreak anthem can be a weapon.

At its heart, “Too Bad, So Sad” is about a breakup, but it’s not the kind that hides in the shadows. Martone opens with lines that feel both personal and cinematic. “I gave my heart, you played it like a game. Thought we had forever, but you just brought the shame.” This is a blunt confession, the kind you make after the tears have dried, when all that’s left is the plain truth. The simplicity of his words makes them hit harder because they don’t rely on metaphor; they are the wound itself. The hook, “Too bad, so sad, it doesn’t mean that I didn’t love you,” feels like a sigh and a shrug at once. It honors the love that was real while firmly closing the door on someone who failed to value it. Martone finds strength in that raw clarity.

Then Intelligent Diva enters, and her verse is like a best friend storming into your room while you’re crying. Her flow is sharp and her tone is commanding, instantly changing the song’s direction. She raps, “Never let nobody treat you like a doormat. You’re a prize to be won, go boast, go brag.” Her words are a pep talk, delivered with the urgency of someone who won’t let you stay down. Martone voices the ache, and Intelligent Diva provides the antidote. Their collaboration creates a dynamic conversation, moving from grief to grit. Her verse transforms the track from a sad diary entry into a rallying cry.

What makes the song feel so immediate is its real-life backdrop. Martone released “Too Bad, So Sad” only days after his divorce was finalized. The timing wasn’t planned, but it feels poetic. You can hear the weight of lived experience in every note. This isn’t just a story crafted for a song; it’s a piece of a life pressed into rhythm and melody.

In a time when dance music can feel like pure escapism, Martone makes sure the beat carries something real. “Too Bad, So Sad” is fueled by emotional honesty, offering both catharsis and empowerment. It’s a reminder that even the deepest heartbreak can be the start of a rebirth. Intelligent Diva’s feature acts as a lifeline, a testament to the power of support when you feel alone.

If you’ve ever found yourself picking up the pieces, this song is for you. Put it on repeat, let it sting, let it heal, and let it remind you that heartbreak is temporary. Reclaiming your power is the real goal. So dance, cry, or scream along. Whatever you do, don’t skip this one.

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Washington DC Rapper 40 Cal Blends Gritty Street Narratives with a Smoked Out Vibe in His New Track “Benihana”

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Washington DC Rapper 40 Cal Blends Gritty Street Narratives with a Smoked Out Vibe in His New Track "Benihana"

40 Cal returns with “Benihana,” a track straight from the blocks of Washington, D.C. It’s a smoked-out song that combines swagger with street reporting. The name is fitting, as the track serves up a kind of hazy, late-night bravado. Inspired by a calm smoke session, 40 Cal finds an honest balance between mood, memory, and menace.

The production features a humid, tropical-scented trap loop. It sits low and patiently, giving space for 40 Cal’s cadence to cut through. He raps like a person who has witnessed the worst and figured out how to translate it into sharp, often funny lines. His delivery can make you nod in agreement and wince at the same time. The lyrics are unapologetic, weaving weed metaphors together with imagery from the gutter. The chorus repeats the details of the scent and strain, becoming a kind of sensory anchor.

What really stands out is his ability to switch between swagger and storytelling. He places lines about graduating “from the streets” right next to darker threats involving body imagery and choppers, all while maintaining his distinct loner energy. Through it all, 40 Cal’s voice remains his own. The hook is simple but sticky, “Smoking out the bag got grass like a farmer… real tropical shit name like Benihana.” The words get stuck in your head because they successfully build a specific moment.

He effectively mixes violent imagery with small, humanizing details. Lines like “face so swollen” or “leave him fat like Homer” land with visual force and prevent the song from feeling like empty posturing. A rough humor is threaded through the track. An absurd line can undercut a threat, which makes the whole song feel more authentic and lived-in. The smoke session inspiration is clearly important here. The record’s structure mimics a late-night conversation, circular and relaxed until a sharp line suddenly raises the temperature.

If there is a critique to be made, it is that the song relies heavily on repetition and some familiar metaphors. The violent imagery can feel blunt, almost automatic, which some listeners might find distracting. At the same time, that bluntness can be interpreted as honesty. 40 Cal is not trying to make something pretty. He is reporting, turning the experience of survival into bars that hit fast and hard.

Ultimately, the track’s strength is its personality. 40 Cal comes across as hungry, proud, and sharp. He avoids overexplaining his life. Instead, he throws out images and lines, trusting the listener to understand. There is a magnetic confidence in that approach. With “Benihana,” he is staking his claim and reminding everyone that he is still a voice to be heard.

Let the hook loop and the beat roll. If the track grabs you, it belongs in your rotation. Share it with anyone who appreciates gritty storytelling and keep an eye on 40 Cal. He clearly has more stories to tell, and this track suggests he is just getting warmed up. It’s worth a listen and a spot on your playlist.

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The Seductive New Afrobeats Jam “Think About U” From Stayno and Joe O Is Inspiring a Viral Wave on TikTok

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The Seductive New Afrobeats Jam “Think About U” From Stayno and Joe O Is Inspiring a Viral Wave on TikTok

A new track from Nigerian producer Stayno and rising Afrobeats artist Joe O is already becoming a fan favorite, creating a life of its own on social media before it has even been officially released. Their new single, “Think About U,” is a slow-burning blend of Afrobeats, Brazilian funk, hip-hop, and soul that has inspired over 80 viral fan videos on TikTok.

The song finds its strength in the combination of Stayno’s thoughtful production and Joe O’s incredibly smooth vocals. It’s a seductive and contemplative track that tells a gangster’s story of heartbreak, love, and passion. Joe O delivers a hook that sticks with you long after the song is over, making it feel right at home on a dancefloor or for a late-night drive.

The buzz around the record grew significantly after Joe O’s recent performance at the Variety Playhouse in Atlanta. While on stage during Nigerian superstar BNXN’s Captain Tour, he gave the excited audience a live preview of the song. The moment helped introduce his sound to a new wave of fans and positioned him as one of Afrobeats’ most interesting new voices.

The song’s organic success on TikTok points to its wider appeal. Its relatable story and seductive groove have connected with listeners, sparking dance challenges, creative videos, and personal reactions from fans around the world.

“Think About U” works because of the clear chemistry between the two artists. Stayno’s world-class production feels perfectly matched with Joe O’s natural ability to create a memorable melody. It feels like a milestone for both as they continue to build their careers within the global Afrobeats scene.

Stayno is a Nigerian, Italy-born producer, songwriter, and DJ known for his ability to blend genres. He often infuses Afrobeats with sounds from funk, hip-hop, and soul, building a reputation for shaping a modern, innovative sound. Joe O is a fast-rising Afrobeats singer whose smooth voice and dynamic stage presence are quickly getting him noticed. This collaboration seems like a perfect match, resulting in a tune that feels genuinely special.

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