Toronto-Based Rock-Alternative Band My My Sugar’s New Single “Post-entertainment” Is Out on All Platforms.

My My Sugar is a 3-piece band made up of seasoned and diversely talented members who each bring their unique musical competency to engineer a sound that is eclectic and genre-defiant. Ultimately, My My Sugar is what happens when three people get together to create music they wish existed; this band is committed to changing the dynamics of rock music one step, one click, one fan, and one dynamic show at a time. In a way, they are helping restore the lost glory of organic rock, and they deserve their flowers while they can still smell them.

“Post-Entertainment” is a radio-friendly masterpiece with a deeply meaningful theme about artificial intelligence at its core. My My Sugar succeeds and fire on all fronts; those mellifluous vocals over the ear-worming relentless instrumentation underscore the instrumental prowess of a band that possesses an ear for a great sound!

The intro is immersive and somewhat stripped back, allowing it to build with the accompaniment of that vocal dexterity that really lures the listener in and rewards them with a visceral experience. After laying the foundation, the full-bodied rock instrumentation then starts to kick in, following a stream of arena-sized guitar riffs and candid bass.

As the track progresses, the band unleashes a timeless medley of rip-roaring guitar riffs that are delivered with such raw intensity and are backed by that beautifully haunting chorus that is performed by such sweet-sounding vocals.

Beyond the thrill and dazzle is a message of concern for the younger and future generations who are inheriting a world of AI that is devoid of using their own thinking capacity to solve even the most basic of problems. This is an AI-dependent generation that is depending on artificial intelligence for just about anything, and this cannot be good for their own future…it’s detrimental and those raw emotions of concern can be felt through that heartfelt vocal presentation!

“Post-entertainment” is now streaming on all the popular platforms; follow the attached link and let this masterpiece find its way into your playlist.

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